Video Production Command

Plan and coordinate video marketing production from concept development to final delivery.

What This Command Does

1. Develops Concept

   • Creative concept
   • Script/storyboard
   • Production approach

2. Plans Production

   • Budget and timeline
   • Production requirements
   • Talent and locations

3. Coordinates Delivery

   • Post-production plan
   • Deliverable versions
   • Distribution strategy

Orchestration Flow

Video Production Request
        ↓
[Video Producer] → Production Strategy
        ↓
[Scriptwriter] → Script Development
        ↓
[Creative Director] → Creative Approval
        ↓
[Production Coordinator] → Production Planning
        ↓
[Legal Reviewer] → Rights & Compliance
        ↓
[Quality Controller] → Video QC
        ↓
[Accessibility Checker] → Captions & Accessibility
        ↓
Video Production Package Complete

Agents Involved

Agent	Role	Output
Video Producer	Lead production	Production plan
Scriptwriter	Script	Script, storyboard
Creative Director	Creative	Creative direction
Production Coordinator	Logistics	Schedule, resources
Legal Reviewer	Compliance	Rights clearance
Quality Controller	QC	Quality review
Accessibility Checker	Accessibility	Captions

Video Types

Type	Typical Length	Primary Use
Brand	1-3 minutes	Awareness, website
Product	30s-2min	Education, conversion
Testimonial	1-2 minutes	Trust, conversion
Social	15-60 seconds	Engagement, reach
Tutorial	3-10 minutes	Education, support

Output Artifacts

Saved to .aiwg/marketing/video/{project-name}/:

• video-brief.md - Production brief
• script.md - Video script
• storyboard.md - Visual storyboard
• production-plan.md - Production schedule
• budget.md - Production budget
• shot-list.md - Shot planning
• deliverables.md - Output specifications
• distribution-plan.md - Publishing strategy

Parameter Handling

--guidance Parameter

Purpose: Provide upfront direction to tailor priorities and approach

Examples:

--guidance "Low-budget, authentic style over polished"
--guidance "Testimonial focus, customer voices"
--guidance "Short-form for social, under 60 seconds"

How Applied:

• Parse guidance for keywords: priority, timeline, audience, focus, constraints
• Adjust agent emphasis and output depth based on stated priorities
• Modify deliverable order based on timeline constraints
• Influence scope and detail level based on context

--interactive Parameter

Purpose: Guide through discovery questions for comprehensive input

Questions Asked (if --interactive):

1. What type of video is being produced?
2. What is the target length?
3. Where will this video be distributed?
4. What is the budget range?
5. What is the production timeline?
6. What style/tone is appropriate?

Usage Examples

# Brand video
/video-production "Company Story" --video-type brand

# Product demo
/video-production "Product X Demo" --video-type product

# Social content
/video-production "Feature Highlights" --video-type social

# With strategic guidance
/video-production "Example" --guidance "Your specific context here"

# Interactive mode
/video-production "Example" --interactive

Success Criteria

• Creative concept approved
• Script finalized
• Production plan complete
• Budget approved
• Rights cleared
• Deliverables specified
• Distribution planned

References

• @$AIWG_ROOT/agentic/code/frameworks/media-marketing-kit/README.md — Media marketing kit framework overview
• @$AIWG_ROOT/agentic/code/addons/aiwg-utils/rules/subagent-scoping.md — Multi-agent video production orchestration
• @$AIWG_ROOT/agentic/code/addons/aiwg-utils/rules/human-authorization.md — Authorization gates for production and rights approval
• @$AIWG_ROOT/docs/cli-reference.md — CLI reference