Clinical Proof Library Skill
When to Use
- Supporting marketing claims with evidence during campaigns and approvals.
- Equipping sales/field teams with compliant proof points.
- Preparing board/exec updates that require clinical rigor.
Framework
- Evidence Catalog – study summary, indication, patient population, outcomes, risk notes.
- Usage Guidelines – approved claims, prohibited statements, required disclaimers.
- Attribution & Citations – formatting rules, version control, reviewer sign-off.
- Access Controls – who can view/edit, security classifications, audit logs.
- Refresh Cadence – review schedule, owner assignments, trigger events.
Templates
- Study summary sheet with key metrics + talking points.
- Claims/statement matrix linking copy to evidence.
- Reviewer checklist for new/updated evidence entries.
Tips
- Tag evidence by persona + journey stage to speed campaign assembly.
- Store full-source PDFs + data tables for legal reference.
- Pair with
design-clinical-campaignandrun-compliance-reviewflows.