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Generalgtmagents

brand-governance

Use to manage brand guidelines, approvals, and ongoing refresh cadence.

Stars
259
Source
gtmagents/gtm-agents
Updated
2026-04-03
Slug
gtmagents--gtm-agents--brand-governance
View on GitHubRaw SKILL.md

// install — copy + paste into any project

mkdir -p .claude/skills && curl -fsSL https://raw.githubusercontent.com/gtmagents/gtm-agents/HEAD/plugins/design-creative/skills/brand-governance/SKILL.md -o .claude/skills/brand-governance.md

Drops the SKILL.md into .claude/skills/brand-governance.md. Works with Claude Code, Cursor, and any agent that loads SKILL.md files from .claude/skills/.

Brand Governance Toolkit Skill

When to Use

  • Rolling out updated brand systems or localization variants.
  • Reviewing creative for compliance with legal, accessibility, or partner requirements.
  • Auditing asset libraries for version control.

Framework

  1. Guideline Source of Truth – centralize docs, design tokens, and change history.
  2. Approval Workflow – define reviewers, SLAs, and escalation paths for exceptions.
  3. Audit Cadence – schedule quarterly reviews of live assets, templates, and vendor usage.
  4. Education Layer – curate training, office hours, and certification quizzes.
  5. Feedback Loop – capture field requests, track decisions, and prioritize updates.

Templates

  • Brand governance checklist (channel, reviewer, status).
  • Exception request form with rationale + decision log.
  • Rollout communication plan (audiences, channels, timeline).

Tips

  • Use tagging/versioning in DAM tools to prevent outdated asset usage.
  • Pair metrics (brand accuracy, request SLAs) with incentives for compliance.
  • Partner with legal/security for regulated industries.