Content Quality (E-E-A-T 2026)
E-E-A-T Pillars
- Experience: First-hand knowledge signals (case studies, photos, "I tried...")
- Expertise: Author credentials, depth, technical accuracy
- Authoritativeness: Industry recognition, citations, backlinks
- Trustworthiness: Contact info, HTTPS, transparent ownership, fact-checking
Anti-Cannibalization
- One primary keyword per URL
- Different search intents per page (info / navigational / transactional)
- Internal linking respects pillar/cluster topology
AI Content Guidelines
- Disclose AI-assisted content where required
- Human review + first-hand experience injected
- Avoid generic AI-typical structures ("In conclusion...", "It's important to note...")
References
skills/seo/06-content-strategy/(eeat-implementation, anti-cannibalization, ai-content-guidelines, keyword-research, keyword-distribution)